Search Results for Business marketing strategy
Three Lead Generation Activities That Can Drain Profits

A few years ago I had a SWEET opportunity to participate in an industry event called a “Cage Match.” One of the top marketers had invited a few of us movers and shakers to compete with a series of questions and the audience had to vote for the winners. The idea was that whoever won [...]
12 Indicators of Success Inhibition

No matter how much money you’ve made, if you experience one of these 12 indicators, you may have a damaged MoneyDNA that is causing you to reject money and success — without realizing it!
Success is a Marathon, Not a Sprint

Why do smart, capable people regularly blow it by pulling a “last minute sprint” that results in dismal results with their events and launches? I’ve discovered they have a “Sprint” strategy instead of a “Marathon” approach to success. I’ve been in business for myself as a success mentor almost 12 years now. I train my [...]
5 Signs That You Are Holding Your Success Back

Sometimes our old habits get the best of us and we find ourselves stuck. Take a look at these five signs — are you experiencing one of these signs that can hold you back from more rewarding, fulfilling and profitable success? 1. Disorganization Searching for files, missing appointments, not feeling prepared for meetings – these [...]
Five Questions Every Entrepreneur Should Ask Themselves

The degree to which we thrive in life and business is directly related to the depth in which we challenge the status quo in our lives. A common ingredient I’ve found amongst the most successful, happy, and fulfilled business owners on the planet is that we challenge ourselves to be and do more than most. [...]
Pre-Mature Extraction: 4 Ways Entrepreneur’s Give Up Too Soon

Have you ever invested your time into an opportunity then decided after a while it just wasn’t for you? You may have wondered, “how do I know if I’m giving up too soon?” Premature extraction – giving up RIGHT BEFORE the big pay day — is a common plight with entrepreneurs. After investing a lot of [...]
The Entrepreneurial Freedom Formula: Leverage

Jason was overwhelmed in his business. Scrambling from one crisis to another he found himself resistant to pursue his bigger dreams or make changes in his current offerings that would add revenue. He questioned how he could add anything else to his plate when he was already so busy keeping up with all the projects [...]
Seven Assumptions That Limit Success

What if we were constantly challenging ourselves on the assumptions we’ve made about HOW we build our business. What if we choose every day to ask better questions to make sure we aren’t on “auto-pilot” with a crash course set for extinction.
2 More Sanity-Saving Outsourcing Strategies

As I continue the “sanity-saving” post from the other day (read that here), here are the third and fourth areas you’ll want to assess. 3. The contractor or employee being delegated to does not have the habits and behaviors necessary to sustain growth with the new role. A heart-breaking moment is when the entrepreneur recognizes [...]
Hallelujah! Be A Game Changer with Engagement

If you think social media is just another over-used marketing ploy, think again. Social media is being used all wrong, according to Gary Vaynerchuck.
3 Biggest Blind Spots in the Entrepreneur’s Money System

Broke avoidance causes us to invest in the wrong strategies at the wrong time. We keep pushing with the false hope that “just one more thing” might work. We tend to invest big dollars ‘cause we’ve been told that it worked for so-and-so, suck it up and play with the big dogs, be willing to take big risks to make big money.
Guest Post: Putting a New Face on Business – The Creation of a Caring Corporation

Anita said that what saved The Body Shop over and over was their willingness to recognize what wasn’t working and quickly identify a new way to approach a problem. This is a crucial strategy because everyone who starts a business is going to face challenges. Things never work out exactly as intended and creativity will play a key role in enabling a new business owner to conquer daily battles. If you don’t come up with alternative solutions, your dreams will die.












Melanie Benson Strick, the Big Idea Catalyst, helps thought leaders uncover the biggest way to unleash their brilliance without losing their sanity or their soul. With over 12 years in corporate America and eight years as a business owner, Melanie works exclusively with big thinking, heart-based entrepreneurs who are frustrated trying to run a successful business. Co-author of Entrepreneur.com’s “Start Up Guide to an Information Marketing Business” and faculty member for StomperNet, Melanie has a solid reputation for authentic but direct training and mentoring on 6 figure plus business success.