Category: Marketing
Posted by Melanie Benson Strick - August 26, 2011 - Business Strategy, Marketing
by Guest Expert, Sheri McConnell As you look at the map of the Infinity Business Model, you should take notice that your marketing is always in movement. Your marketing is also a combination of free strategies and activities and paid ones that your customers invest in, to expand and take big leaps. You should also [...]
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Posted by Melanie Benson Strick - July 22, 2011 - Marketing
As thought leader, one of our most difficult tasks can be to create marketing materials that attract in the people we serve. Often I spend a significant amoutn of time helping entrepreneurs learn how to make their pretty websites more functional. So I thought Id’ turn to one of the experts to help you learn [...]
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Posted by Melanie Benson Strick - May 5, 2011 - Marketing
By Guest Blogger, Rhonda Hess Coaches are getting smarter. I’m meeting more coaches who know that the typical approach to marketing a coaching business doesn’t work well. They truly want great results, so they are using better strategies much earlier than I did in my coaching career. And it’s working for them. That indicates the [...]
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Posted by Melanie Benson Strick - March 8, 2011 - Marketing
My friend was almost in tears expressing her disappointment in her last launch. Having spent hours and hours lining up some very powerful people who were excited to promote her special holiday sale, she had her heart set on a $50k month. But as the days went by she noticed a crushing reality. Some of [...]
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Posted by Melanie Benson Strick - April 6, 2010 - Marketing
Many years ago I was speaking at a conference in Sedona Arizona. I was so jazzed to be in this line up – Barbara DeAngeles and John Assaraf were among the many amazing speakers who I was sharing the stage with. But things happened – the schedule got pushed back and I saw a few [...]
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Posted by Melanie Benson Strick - December 9, 2009 - Business Goals, Business Strategy, Marketing
Join me on December 16th, 2009, at 4 pm PT as I interview Bob Jenkins, also known as ‘Bob The Teacher.’ Have you hosted teleclasses but didn’t get great results? What if you could regularly achieve five and six figure paydays by teaching what you do best from your phone? Bob Jenkins is going to [...]
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Melanie Benson Strick, the Big Idea Catalyst, helps thought leaders uncover the biggest way to unleash their brilliance without losing their sanity or their soul. With over 12 years in corporate America and eight years as a business owner, Melanie works exclusively with big thinking, heart-based entrepreneurs who are frustrated trying to run a successful business. Co-author of Entrepreneur.com’s “Start Up Guide to an Information Marketing Business” and faculty member for StomperNet, Melanie has a solid reputation for authentic but direct training and mentoring on 6 figure plus business success.