Have You Overcome UnderEarning? [Book Review]
I’d been hearing a lot about Barbara Stanny’s work around money and success so I picked up her book, Overcoming UnderEarning: Overcome Your Money Fears and Earn What You Deserve (HarperCollins)
As I read this book I thought, wow, this is good information. I immediately picked up the phone and invited her to be one of the experts in the Answering The Call Virtual Summit.
Why?
Because if your money-stuff isn’t healed you won’t feel confident about saying yes to your calling.
Here are ten insights from the book that will get you to start thinking about where you may be sabotaging your success:
1. Giving away your services, bartering, bad-talking people who have money and blaming others for your bad money situation are all key indicators of being a pattern under-earner. (Her quiz for identifying if you are an under-earner was really powerful.)
2. All under-earners share a common trait of a high tolerance for low-pay. You can earn six figures but still under-earn because you don’t pay YOURSELF.
3. Under earners CRAVE comfort and rarely do what makes them uncomfortable.
4. Under-earners use the same methods to manage their money as they do to make most decisions: avoidance and delusion.
5. Bottom Line: UnderEarning is a condition of low self-esteem. Inside every under-earner lies some degree of hopelessness or helplessness.
6. What you have in your life now is a reflection of what you intrinsically believe you deserve.
7. The most efficient way for entrepreneurs to overcome under-earning is to raise their prices. If you resist this then you are going to continue to under-earn.
8. Create the habit of respecting money by having a good money practice — save, know what your money situation is weekly and read on money savviness every day. A lack of good money habits will be counter-productive to ALL great business growth strategies.
9. Create community with others who are creating healthy wealth systems. Those that “go it alone” will fall prey to their old beliefs, habits and practices faster than those who surround themselves with a healthy money game in life.
10. When you shift out of being an under-earner and make a stand for financial success in your life, you will find that every goal, dream and calling you have will be more “do-able.”
Where have YOU been a pattern underearner? We’d love to hear your journey in the comments below.
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Barbara Stanny is one of 12 of the world’s leading experts on achieving success by following your passion in the Answering The Call Virtual Summit! Join us free today!










Melanie Benson Strick, the Big Idea Catalyst, helps thought leaders uncover the biggest way to unleash their brilliance without losing their sanity or their soul. With over 12 years in corporate America and eight years as a business owner, Melanie works exclusively with big thinking, heart-based entrepreneurs who are frustrated trying to run a successful business. Co-author of Entrepreneur.com’s “Start Up Guide to an Information Marketing Business” and faculty member for StomperNet, Melanie has a solid reputation for authentic but direct training and mentoring on 6 figure plus business success.
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