Why We Resist Planning (and 4 Plans that Result in Big Pay Days)

Posted by Melanie Benson Strick - June 9, 2010 - Business Goals - 1 Comment

ideaIt happened again.

A great idea just dropped in.

It’s the big one.

The one that will generate MILLIONS and make a big splash on the industry!

You jump in and start working on it. You share your idea with your team and everyone is furiously burning the midnight oil to get this program up and running in record time.

You launch, get OK results and sink back into despair wondering why it didn’t work.

Here’s my diagnosis: you didn’t actually plan it, you just reacted to a great idea and spit out more stuff.

Why do we resist planning?

Well, first of all, it’s not really fun. Secondly, because we typically feel it’s a waste of time and energy because of some ridiculously short implementation timeline we imposed on ourselves. Third, it’s not what entrepreneurs do best. We create. We lead. We inspire. We don’t like to slow down and think things through.

But when we take the time to slow down and plan we are able to consistent predict and deliver the results we desire.

A plan

…allows us to identify the connection between our vision and the steps to actually achieve it.

…reveals actual timelines versus the super-hero, in our head, make believe time tables we kid ourselves about.

…helps us utilize resources and cash flow more effectively.

…is the missing link between where you are and the level of success you desire today.

There are four types of plans you must have to achieve a great level of consistent results:

1. A strategic plan for achieving your annual goals

2. A revenue plan showcasing the potential cash flow from achieving the goals

3. A marketing plan that is the roadmap for generating the income and results

4. Tactical plans for each project or program launch (detailing each step, who is responsible and when it is due by.)

Make a commitment to learn how to use these tools and you’ll open up to a level of masterful business management that will quickly put you on the ‘who’s who of success’ in your industry!

If you’ve been stuck getting the level of results you desire then you’ll want to get your hands on this free training I put together on How To Map Your Mission to More Money. I reveal how to use these planning tools to achieve consistent predictable income in YOUR business.

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Ready to Fast Track your Success to Six Figures or Beyond? Find out if you would benefit from this proven system for spending more time doing what you love — by putting your business on auto-pilot! Groups forming for July 1st at http://www.fasttracktolifestylebusiness.com.

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One comment

  • Robert says:

    Great posting! It’s true, planning just seems sooo painful at times! And your comment about make-believe SUPER HERO time lines REALLY hit home with me! For years I’ve done that and then beat myself up for not performing. Your article for the first time shed some light on this counter-productive habit which only served to erode my self confidence! Thanks Coach Melanie!

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