How to Become A Shocking Over-Night Success from Referrals in Any Economy

Posted by Melanie Benson Strick - September 9, 2009 - Business Strategy - No Comments
The other day I was talking to one of my vendors about how she was able to grow her business so quickly. Her answer shocked me.
It wasn’t from online product launches.
It wasn’t from the traditional “freebie to big ticket” funnel.
It wasn’t from a joint venture.
She grew her solo-based service business to a high demand massively profitable company in just a few short years through referrals alone.
Now having worked with many clients on their marketing strategies I know that having a business that thrives from referrals alone is not an easy feat. So I asked my vendor if she’ be willing to share her secrets to creating such a golden goose.
Here are some of the highlights of how it’s done
Create relationships with the top centers of influence in your industry.
Hire a winning support team that can emulate your values, standards and work ethics
Become an invaluable resource that your clients can’t live without (and hence, become the “go to” person for your industry.)
Build relationships by giving value, content and extraordinary service in every thing you do
Remember it’s the little things you can do today that cause people to give you the best referrals.
I’ll give you an example on this last one. Bari Baumgardner, founder of Sage Event Management, won me over and made me an endless source of referrals to some of my top colleagues and clients with one simple repetitive act.
She took care of me every time I saw her at an event. Whether it was an invite to a private dinner with movers and shakers, a recommendation to a restaurant in an area I was traveling to or a quick piece of advice on an upcoming event I was hosting, she always came through.
How would you like to go deep inside the mind and business of one of the most successful, highly sought after, referral-only businesses on the planet?
Join me on September 16, 2009 as I interview Bari and host a live Q&A for my ULTIMATE Wealth & Success Circle members. You can save your seat today by becoming a trial member for just $9.95.

The other day I was talking to one of my vendors about how she was able to grow her business so quickly. Her answer shocked me.

It wasn’t from online product launches.

It wasn’t from the traditional “freebie to big ticket” funnel.

It wasn’t from a joint venture.

She grew her solo-based service business to a high demand massively profitable company in just a few short years through referrals alone.

Now having worked with many clients on their marketing strategies I know that having a business that thrives from referrals alone is not an easy feat. So I asked my vendor if she’ be willing to share her secrets to creating such a golden goose.

Here are some of the highlights of how it’s done:

  • Create relationships with the top centers of influence in your industry.
  • Hire a winning support team that can emulate your values, standards and work ethics
  • Become an invaluable resource that your clients can’t live without (and hence, become the “go to” person for your industry.)
  • Build relationships by giving value, content and extraordinary service in every thing you do
  • Remember it’s the little things you can do today that cause people to give you the best referrals.

I’ll give you an example on this last one. Bari Baumgardner, founder of Sage Event Management, won me over and made me an endless source of referrals to some of my top colleagues and clients with one simple repetitive act.

She took care of me every time I saw her at an event. Whether it was an invite to a private dinner with movers and shakers, a recommendation to a restaurant in an area I was traveling to or a quick piece of advice on an upcoming event I was hosting, she always came through.

How would you like to go deep inside the mind and business of one of the most successful, highly sought after, referral-only businesses on the planet?

Join me on September 16, 2009 as I interview Bari and host a live Q&A for my ULTIMATE Wealth & Success Circle members. You can save your seat today by becoming a trial member for just $9.95.

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